We’ve been told not to judge a book by its cover, but first impressions have an immense impact our decision-making, whether we care to admit it or not.
Therefore, a well-staged home typically has a better chance of selling at a higher price than one that hasn’t been staged – and in a shorter period of time.
Here are 4 reasons (out of many) on why staging is worth your while when selling your home.
Faster Sale, Higher Price
Effective staging will help sellers get the deal done quicker and for a higher price!
I guarantee that, while I can’t give an exact dollar amount that they will receive as a result of investing in staging, sellers will increase their revenue and sell their home in a shorter period of time than they would without staging.
A buyer can tap into his/her imagination when a home is shown in its best light. When potential buyers can see themselves living in your home, they will be motivated to make a reasonable offer.
The ‘Wow’ Factor
Simply put: Homes look their best when they are staged.
Staged homes are also depersonalized, which is important because buyers don’t want to feel like they’re purchasing somebody else’s home. They want it to feel as though it’s theirs and can imagine their belongings, their families and their memories within the four walls.
Stagers understand how to present homes to appeal to the emotions of the broader spectrum of prospective purchasers. Photographs of a staged home are also more likely to garner increased interest online resulting in more eyes on the property, more foot traffic through the home and therefore more chances of a sale – even multiple offers.
Visualization
When potential buyers walk into a home, they’re thinking beyond what their eyes are showing them. They’re visualizing themselves living in the space. Is the home an ideal place for their children to grow up? Does the house have what they need to enjoy retirement?
Personal clutter can often hinder these visions, which is not ideal for the seller. A professional stager will take an objective look at the property and make sure prospective purchasers will be able to see themselves in the space.
They will also look to highlight the benefits of the home – such as a dining room that can hold an 8 or 10 chair table, while drawing attention away from the less desirable features of the home.
A Positive First Impression
First impressions are incredibly important. On many occasions, buyers will form their opinions by the time they’ve taken a few steps into your home, or even from the curb appeal (or lack thereof) outside the home. A bad smell, a crooked frame, a hinge falling off, or a closet that looks to be overflowing can be the difference between whether or not you get an offer.
Just like great books deserve stunning covers; great homes deserve to be staged.
